Sell online without product?

What product can I sell online? I don't know!

Now, it seems that for every problem you have, Internet always has a solution. There are people who run warehouses which stock up thousands of products and expect people like you to setup online stores and sell for them on the Internet! Look at SMC for example: http://www.smcorp.com/.

Best of all, many even offer to deliver to your customers directly from their warehouse under your company name!

This is really great isn't it? You don't have to worry about sourcing, stocking and inventory management, logistics delivery, so on and so forth. All you have to do is to setup an online store and sell and you pocket the profit of the products!

But this is your likely outcome:

You are likely to find many of them are scams whom after receiving your money for the so-called starter kits, you heard no more from them or they will give you all kinds of excuses when you call them.

For those who are genuine, you will realize that there are already many people having similar online stores selling similar set of products from the same company like SMC at similar prices. You are not likely to be able to offer any further price discount to your customers. And the Internet is a very cruel world as people can easily search and do price comparisons. Soon, you will realize that after paying SMC for the starter kits, you make 0 dollars from it and become frustrated.

The key here is, if you want to become successful in this kind of game, the game is similar to any other traditional distributor-retailer relationship business model. You must offer value add other resellers do not have or weaker than you. For example, you can bundle the standard products with some unique products which you get from other sources or your own self-created products. This is called cross sell or up sell technique in the field of sales. In addition, you need to sell with some hypes. Create stories which make people feel unique, precious, jazzy, sexy, classy, lucky, good fortune, ... about your product. This is called motivating or closing the sales.

In a nutshell, brush up your selling skills if you want to engage in this kind of business venture. Don't carry with you a mindset that just create an online store and money will start flowing in. You got to work hard on promoting and adapting your products and marketing strategies. You also need to work extremely hard to make your site rank high in search engines so that more potential customers will come to your site.No easy money. Work hard!