Tips to profit from eBay
Monday, August 11, 2008

So you could possibly use this approach to make money on the Internet.
You need to know what products are sellable on eBay. Although nobody may put any limit/constraints on what you can sell on eBay, market forces will. Don't get stucked with products that do not sell on eBay. To find out what's hot on eBay, the easiest way is to punch in "eBay hot products" in Goggle search and start checking out on the latest tips and suggestions from people and various websites. Becareful, though, you will see a lot of websites telling you just buy this ebook, video or audio package and you will learn all the hotest products sellable on eBay. Most of the time, you might end up finding that these are either scams or are just telling you information what you can find on the Internet via Google search without having to spend the money. Remember the rule is: don't lose your money unncessarily before you learn to make them.
Will your price be attractive enough for people to click and view for more details? Chances are, if you set your starting price = cost+your minimum profit margin, then nobody will be visiting and viewing your products. Why? Chances are people who are visiting eBay come for the purpose of looking for good bargain. What is good bargain? It has to be significantly lower than market price they can get elsewhere from their local country shop outlets. For example, you would typically see that for computer memory storage accessories like SD Card, the seller would start offering from a price of 1.99 dollars. This is even way below the cost price. But the idea is to attract people to view and to start bidding. In marketing terms, this is call prospecting. If they don't start bidding, you don't even stand a chance to earn their money!
How do you make money if you sell below cost?
Well, here is the trick: create multiple accounts on eBay and start bidding using these accounts as soon as you see one or more potential customer start bidding for your products. If the potential customer is willing to raise his bidding price, you use another account to raise the bidding price even higher. Soon, the bidding price will go above your cost. At this moment, if the buyer is not sensitive to market price, he will still continue to bid with you and your profit margin will increase. If the buyer is sensitive to market price, he may stop bidding at around your cost price. If you still want to sell just to clear your stock, you can still contact the bidder and offer him by telling stories that the high bidder decided not to buy and you can offer to him.
I have seen eBay affiliate stores (the product seller) using more than several hundreds of accounts for this purpose. They also use these accounts to provide good feedback about the seller so that the seller has a high score in his trustworthiness and track record. This will increase your confidence in buying from the seller.
So the reality is, you got to work hard to promote your product, and enthise people to buy from you. It is not as simple as one might tell you. In addition, you must offer good email or chat service for people to interact with you and get answers from you for any queries they might have. Responsive answers to customers often increase the confidence level of potential customers and therefore increase your sales.
What some people have done is to employ 1 or 2 full time employee just to help run the time-consuming tasks like managing the multiple accounts, bidding, monitoring, etc. While they just do random monitoring, answer questions from customers and sending off products via postal mail or logistics shippers who can offer cheap prices. There are also automated software products that can help you automate the bidding process. But often, manual check is still the most reliable.
Third, what's the effective ways to ship your products to customers?
DHL, Fedex and local postal mail services are the ways to ship to your customers. However, you certainly want to find out who offer you the best price performance ratio given the weight and size of your product. Also, best is not to include shipping charges in your bidding offer price. Offer to say that depending on quantity and country/locality, will advise the most cost effective shippping price upon successful bidding. Give also an estimated price to common locality like USA, China, UK.
For example, you might want to sell watches. In a physical shop, people have the chance to view the watch physically until they are satisfied before they pay. For this, they wouldn't mind paying a little more to get that security. Can you afford to offer a 30-day money back guarantee with no questions ask - including baring the freight charges for return goods?This might make you more competitive. Next, do you have a good track record? Has any customer complains that they have paid but did not receive your goods or receive defective goods without properly compensated? How often do you keep to your promise of delivery lead time (3 days? 1 week? 2 weeks?)
Labels: auction, ebay, jewelries, sd card, tips, trickts, watches



